Bonemeal

See exactly where AI gets its answers.

Every domain ChatGPT, Gemini, and Google AI Overviews cite for your category. Earn the sources that earn the citations.

Every source AI cites, mapped.

Bonemeal reads every AI response across ChatGPT, Gemini, and Google AI Overviews, then traces each answer to the domains behind it.

Source typeTop cited domains
Editorial32%
UGC26%
Comparison16%
Corporate12%
YouTube9%
Other5%
reddit.com19%
g2.com14%
mailchimp.com/vs11%
klaviyo.com8%
youtube.com9%
theverge.com7%
producthunt.com6%
zapier.com5%
Other (1,128)21%
1,284
Unique domains tracked
18,420
Citations · last 30 days
84%
Top 12 domains drive
0.4%
Your domain share

The 9 domains behind most AI answers.

Pick any source. See the specific URLs AI is pulling from, and how often they show up.

#DomainShareCites
UGC+24%
3,486
Citations
19%
Share of cites
12-week trend
Cited onChatGPTGeminiAI Overview
Top cited URLs from reddit.com
r/emailmarketing/comments/best-platform-2026412 cites
r/SaaS/comments/email-tool-recommendations248 cites
r/marketing/comments/mailchimp-alternatives194 cites
r/startups/comments/what-email-platform-do-you-use142 cites

The source mix is shifting.

Where AI looks for answers changes faster than most teams realize. Where you spent your content effort last quarter may already be the wrong place.

EditorialUGCComparisonCorporateYouTubeOther

Sources that cite your category but not you yet.

The fastest path to AI visibility is getting on the sources AI already trusts. Bonemeal flags the gaps. You ship the work.

reddit.com/r/emailmarketing
UGC · +24% / 30d
412
Cites your category
0
Mentions you
Where they cite
  • · Pinned megathread: 'What email tool are you using in 2026?'
  • · Active thread: 'Mailchimp alternatives for transactional email'
Suggested action
Reply with a non-promotional answer
Megathreads cited 8.4× more than reply chains. Add value, not a link.
g2.com/compare/mailchimp-vs-klaviyo
Editorial · +8% / 30d
386
Cites your category
0
Mentions you
Where they cite
  • · g2.com/categories/email-marketing (you're absent)
  • · g2.com/compare/loops-vs-mailchimp (page doesn't exist)
Suggested action
Claim and complete your G2 profile
AI cites G2 leader-quadrant pages more than any other review source.
theverge.com/best-email-tools
Editorial · +12% / 30d
412
Cites your category
0
Mentions you
Where they cite
  • · Annual roundup, last updated 6 weeks ago
  • · Editor: covers SaaS productivity and B2B email
Suggested action
Pitch the editor with a clear angle
Roundup pages stay cited for 18+ months. A single inclusion compounds.
youtube.com/@emailgeeks
Video · +34% / 30d
286
Cites your category
0
Mentions you
Where they cite
  • · Channel runs quarterly tool roundups
  • · 180k subs, transcripts indexed by AI
Suggested action
Sponsor or send a product hands-on
Video transcripts now drive 9% of citations and growing 34% quarter over quarter.

Start mapping
your citation ecosystem.

See every domain AI cites for your category. Find the gaps that matter most. Set up in minutes.

Frequently asked questions

A citation is any external source AI references when generating an answer. For ChatGPT and Gemini, that's the URLs and domains pulled into a response. For Google AI Overviews, it's the linked sources shown in the overview block. Bonemeal tracks every cited domain across every tracked prompt, every day.
Six: Editorial (review sites, news), UGC (Reddit, forums, Product Hunt), Comparison (vendor /vs- pages), Corporate (your domain, competitor domains), YouTube (channels and video transcripts), and Other. Each domain is auto-classified and you can override per-domain if needed.
Two ways. First, find the domains AI cites for your category that don't mention you, and earn placements on those domains, that's the Opportunities surface. Second, watch the source-type mix shift over time, so you know whether to invest in editorial, community, or video next quarter.
Yes. Every domain row expands to show the top URLs from that domain, ranked by citation count. Useful for spotting which pages on G2 or Reddit are actually doing the work, and which are dead weight.
Yes. Citation data is tracked across ChatGPT, Gemini, and Google AI Overviews. Each domain row shows which surfaces cite it, and you can filter the whole view by surface to see how source preference differs between models.
Daily on all plans. Bonemeal re-runs your tracked prompts every day and re-parses every response for cited URLs and domains.