Microsoft Clarity
First seen · 9 days ago
24%
Visibility
16
Prompts
Free heatmaps and replay. Surging in 'free analytics' prompts.
+ Add to trackingKnow exactly who's beating you in AI answers.
See where competitors get recommended, where you don't, and what's keeping them ahead. Across ChatGPT, Gemini, and Google AI Overviews.
#BrandShareVisibility30d trendΔ
1
Google Analytics
52%−0.8
2
Amplitude
41%−3.6
3
PostHogYou
36%+11.2
4
Mixpanel
30%−2.9
5
Heap
19%−3.1
6
Pendo
11%−1.2
Watch momentum, not just a snapshot.
Daily share of voice across every tracked brand and AI surface. Spot the moment something moves, yours or theirs.
PostHog · YouGoogle AnalyticsAmplitudeMixpanelHeap
- 1Comparison page · /vs-mixpanel shipped+5 pts
- 2HN thread · 'open-source product analytics' (612 ups)+6 pts
Prompts your competitors are winning.
Every prompt where you're outranked, with the source that put them there. Open any row to see what to fix.
PromptYour rank
Sources powering Mixpanel's win
mixpanel.com/blog/product-analytics-saas-startups12 cites
ycombinator.com/library/analytics-for-early-stage8 cites
We surface the brands you didn't know were competitors.
Bonemeal reads every AI response you track and flags every brand mentioned in your category, even ones you've never added.
Currently tracking · 5 brands
Google AnalyticsAmplitudeMixpanelHeapPendoPostHog · You
Newly discovered in your prompts
New
Plausible
First seen · 4 weeks ago
18%
Visibility
11
Prompts
Owning GDPR and privacy-first analytics prompts.
+ Add to trackingOpenReplay
First seen · 3 weeks ago
12%
Visibility
7
Prompts
Open-source session replay. Overlaps your category.
+ Add to trackingUsermaven
First seen · 6 days ago
8%
Visibility
5
Prompts
Newer entrant. Picking up migration-from-June prompts.
+ Add to trackingWhere they win in AI, they win in Google too.
AI and organic search are converging. We track both, so you can see if a competitor's edge is everywhere or just one surface.
BrandShare of voiceCrossover
Google Analytics
AI52%
Organic41%
High overlapOwns both surfaces. Domain authority bleeds into AI citations.
Amplitude
AI41%
Organic37%
High overlapMassive blog moat. The same posts get cited by ChatGPT.
PostHogYou
AI36%
Organic21%
Medium overlapYou're winning in AI faster than organic. Room to compound.
Mixpanel
AI30%
Organic29%
High overlapTightly coupled. Both surfaces moving together.
Heap
AI19%
Organic18%
High overlapStable in both. Neither growing meaningfully.
Track keywords and SERPs too
See organic competitor analysis, keyword gaps, and backlinks.
Start benchmarking your competition
See how your brand compares to competitors in AI search. Set up in minutes.
Learn more about AI competitor benchmarking
Guides for comparing your brand against competitors across AI search and organic growth.
How to Measure ROI of AI Search Optimization
AI search optimization is a new discipline, but that doesn't mean you can't measure its impact. Here's a framework for tracking GEO ROI.
Read article
Breaking Down Google’s AI Search Optimization Guide: What to Trust and What to Question
The guide does not fully answer the question we actually care about: How do I show up in Google AI Overviews now that it's the first thing people see?
Read article
ChatGPT vs Gemini: Where Should You Focus Your AI Visibility Efforts?
Not all AI platforms are created equal. Here's how ChatGPT and Gemini differ in how they recommend brands and what it means for your strategy.
Read article
More features
ChatGPT Tracker | Track Brand Visibility & Competitors
Check where your brand ranks in ChatGPT answers, which competitors get recommended instead, and what to fix first. Enter your URL for a free visibility snapshot.
Gemini Brand Visibility Tracker
Understand how Google Gemini represents your brand in AI-generated answers. Compare your visibility against competitors, and ship actions directly with Bonemeal to beat them.
AI Overview Tracker | Track Google AI Visibility & Competitors
Monitor when and how Google's AI Overview mentions your brand in search results. See which sources get cited and ship the content that earns your spot.
Keyword Benchmarking
See the keywords competitors win, the backlinks behind their pages, and the topics they own that you don't. Organic search plus the AI sister surface in one place.
AI Citation Analysis & Source Tracker
Every domain ChatGPT, Gemini, and Google AI Overviews cite for your category. Earn the sources that earn the citations.
Free visibility checker
One-click AI search visibility check across ChatGPT, Gemini, and AI Overviews.
Plans and pricing
Free and Growth — get started in under a minute.
Frequently asked questions
The Growth plan tracks a full competitive set for your category, and the free audit covers your top competitors. Bonemeal also auto-discovers new competitors appearing in your AI responses, so the brands you track grow with your category.
Bonemeal compares visibility rate (how often a brand is mentioned), average position (where it appears in the response), sentiment score (how positively it is discussed), and total mentions. Each metric is tracked over time, across ChatGPT, Gemini, and Google AI Overviews, so you can see momentum and not just a snapshot.
Every time Bonemeal runs your prompts, it reads the response and identifies the brands mentioned. Anything appearing in your category that you haven't added yet is flagged, with visibility rate, how many prompts it appears in, and when it first showed up. You can add it to tracking with one click.
Yes. Every head-to-head row links to the underlying response and the sources cited. You can see which comparison pages, Reddit threads, review sites, or owned content helped the competitor win, and use that to inform what to ship next.
Yes. Competitor benchmarking is tracked across every AI surface in your plan. You can compare a competitor's visibility in ChatGPT versus Gemini versus AI Overviews to see where they are strong and where they are weak.
All Bonemeal plans include daily checks. Visibility, position, sentiment, and competitor rankings are recomputed every day so you can see momentum week over week.
Share-of-voice measures how often AI platforms mention your brand relative to competitors for a given set of topics. If AI mentions your brand in 30% of responses and a competitor in 50%, their share-of-voice is higher. Tracking this over time shows competitive momentum.